EXPAND YOUR BUSINESS THROUGH ONLINE SALES
We know what it takes to improve your online sales
to increase your revenue and maximise profits.
Sell online with an E-commerce Website
Did you know internet shopping is more popular in the UK than in any other country? Consumer E-commerce now accounts for 30% of the total retail market in the UK (up from 20% in 2020).
With over 15 years experience of selling online, we’ve been helping brands across the UK and beyond to increase their online presence and maximise sales.
Our innovative in-house team work with our clients to establish the best online selling platform based on the client requirements and products. This includes factors such as company size and volume of products.
This helps to ensure that the system is best suited to the requirements. Whether you use Shopify, BigCommerce, WooCommerce or Magento, we can build you the perfect website with all the functionality and features you need to yield real results and convert users to online sales.
Website Performance is vital for visitors experience whilst optimising for search engines.
47% of consumers expect a website to load in less than 2 seconds, while 40% of consumers will abandon a website that takes more than 3 seconds to load. How much would that cost your business?
Search Engine Optimisation is a complicated process and ever-changing but we have decades of experience and knowledge of what’s required to make the biggest improvements.
With over a staggering 200 different ranking factors, we begin with research stage to asses how well a website is performing and then create a strategy to ensure the website is optimised based on a priority to achieve the highest gains as quickly as possible.
The goalposts regularly change and our in-house strategist, Jamie is constantly keeping up to date on the latest search engine updates to stay ahead of the competition.
These improvements lead to significantly more potential customers finding and visiting the website, ultimately resulting in increased sales and revenue for the business.
Of course, ensuring the website appears at the top of search engines is important, it’s also essential that the user experience of the website is as good as possible to ensure visitors stay on the website, find what they are looking for and checkout effortlessly.
Prioritise Mobile Responsiveness
Mobile Commerce accounts for over 40% of ecommerce sales in 2024.
(Insider Intelligence) – Ecommerce Statistics (BuiltWith) – Statistics
62% of people who own a smartphone have made a purchase using their device in the past six months.
(Build Fire) – Ecommerce Statistics
The Apple Pay market share of online payments is 6.21%.
Other payment methods include PayPal at 56.55%, Stripe at 20.94% and Google Pay at 3.26% of all online payments.
(Money Transfers) – Ecommerce Statistics
Mobile responsiveness refers to a website’s ability to adapt and display correctly on devices with different screen sizes, such as smartphones and tablets.
As people increasingly access the internet through mobile devices, websites need to be mobile responsive to provide these users with a good experience. If a website is not mobile responsive, it can be difficult to navigate and use on mobile devices, leading to a poor user experience and driving away potential customers.
In addition, Google has stated that mobile responsiveness is a ranking factor for search results, meaning that non-responsive websites may be ranked lower in these. This can make it harder for users to find and access a non-responsive website, which can impact the visibility and success of the business.
To ensure that a website is accessible and user-friendly for all users and to improve its search engine ranking and visibility, websites must be mobile-responsive.
Additional ways to improve your E-Commerce website performance
Google Shopping
Google Shopping is a powerful tool that can help businesses increase online sales and drive more traffic to their website. When a business is set up with Google Shopping, their products will appear on the Shopping tab on search results, making them more visible to potential customers.
One of the key benefits of Google Shopping is that it allows businesses to reach a wider audience and increase brand visibility. By appearing on the Shopping tab on search results, businesses can attract more potential customers and drive traffic to their website.
In addition, Google has recently allowed brands in the UK to use Google Shopping without spending money on advertisements. This means that even if a business does not have a budget for cost-per-click advertising, they can still benefit from the increased visibility and potential sales offered by Google Shopping.
Overall, Google Shopping is a valuable tool for businesses looking to increase online sales and drive traffic to their website. It can help businesses reach a wider audience, increase brand visibility, and attract potential customers to their website.
Pay Per Click (Ads)
Using PPC can be a great way to see instant results for your E-Commerce website sales.
Instead of relying on SEO and Social Media to bring traffic to the website, ads can be a great way to focus traffic to specific products. This is ideal when profit margins are higher on certain products or you sell seasonal products that see a lot of demand for a short time in the year.
We manage lots of client’s PPC campaigns and have a wealth of data on what terms to use, how effective the ads are performing and can make constant improvements to the ads and the website to ensure they are working as efficiently as possible. We’ve seen client’s attempt to manage their own ads on many occasions and it’s very easy to spend a lot of money in a short time and not see the expected results.
We rely on building strategies based on research to ensure that we get the biggest gains and returns on your advertising spend.
E-commerce Websites
Some of our recent E-commerce clients
LATEST ARTICLES
Some recent e-Commerce based articles